Clear channel microsoft team on HD Radio data platform

Boy this could be troubling for the satellite radio platforms going forward.


2007 International CES
LAS VEGAS--(BUSINESS WIRE)

Microsoft Corp. and Clear Channel Radio today announced at the International Consumer Electronics Show 2007 that they have executed a collaborative agreement to build a nationwide data delivery service using HD Radio technology, providing personalized and localized content to a variety of HD Radio receivers. This initiative will be branded MSN Direct HD, an extension of Microsoft Corp.'s existing MSN Direct service, which currently transmits a variety of information including traffic, weather, movie times, sports, and stocks to Smart Watches, weather stations, GPS navigation devices and small home appliances. Field tests of the data delivery service will be conducted with the support of iBiquity Digital Corporation, the developer and licensor of HD Radio Technology.

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